7:45 a.m. Breakfast
8:00 a.m. Seminar
Confrence Room 7A
Which social media platform is right for your business? How do you use that platform effectively? In this Social Media 101 session, Erica Eckman of Everything Erica will help you navigate all the different platforms and guide you to identifying which is best for you! She will also provide photography tips and tricks to help you discover the right aesthetic for your brand on social media.
Erica Eckman is the Founder and Creator of the popular food and lifestyle brand, Everything Erica. The brand is currently one of the largest food-centric brands in Chicago with over 55,000 social media followers and 60,000 monthly blog impressions.
Erica is also an accomplished marketing consultant specializing in social media and website optimization and has created some of the city's most notable cross-channel social media strategies for various business throughout the city.