Where bridal designers meet retailers

400+ BRANDS 2 FLOORS OPEN BOOTH FORMAT 20+ EVENTS

Busy showroom floor at the National Bridal Market

Guests enjoying the National Bridal Market Show

Our one-stop shop market floors are designed to help you network, learn, and celebrate all things bridal & special occasion

Twice a year, we transform the 7th floor, and the newly added 4th floor, of THE MART Chicago into stunning showcases where top designers and industry retailers gather to display, admire, and secure the latest bridal & special occasion collections.

VIEW SHOW GALLERY

Models at the National Bridal Market modeling wedding dresses by designer La Premiere.

Model on a runway at the National Bridal Market.

How It Works

Whether you’re a first time visitor, exhibitor, or a returning buyer who knows the bustling ins-and-outs of the show – welcome to the National Bridal Market Chicago.

1. Register as a Buyer or Apply to Exhibit

2. Book Travel & Accommodations

3. Preview Featured Designers

4. Plan Your Show

Our show at a glance

Two times per year, the National Bridal Market Chicago convenes in the iconic Merchandise Mart, an architectural staple on the Chicago River for nearly 100 years.

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National Bridal Market busy show floor with open floor and open booth format.

Two Floors, Open Booth Format

The show features a modern open-booth format with a layout that spans the 4th and 7th floors — nearly two square city blocks!

Plan Your Trip

National Bridal Market models in Domestic and International wedding dress styles.

Growing Collection of International & Domestic Designers

We host a growing collection of international and domestic designers in all categories – all on one show floor.

See all designers

National Bridal Market Model on a runway at an Exhibitor Fashion Show

Special Events & More

From special pop-up events to convenient amenities, the show is never short on entertainment.

View All Events

"Twice a year my happy place has a name... & it is National Bridal Market. There is nothing like the energy, the fashion, and the connections that happen when the best in the bridal industry come together under one roof. Every season I leave inspired, full of fresh ideas, and even more in love with this industry."

@SOCIALATTENDANT
"This years National Bridal Market in Chicago was incredible! We saw thousands of dresses and picked over 100 new styles to have in store next year! Highlights from market always include fashion shows, seeing our incredible reps and a stop by to our favorites to celebrate a job well done!"

@MARGENESBRIDAL
"We had an amazing time at the National Bridal Market in Chicago! It was an incredible experience connecting with top vendors, meeting new friends, and making so many valuable connections."

@STITCHEDCOLLECTIVE
"What an incredible week at the National Bridal Market in Chicago. We had the BEST time reconnecting with our amazing bridal group, meeting potential new members, and catching up with our favorite vendors. The energy, the ideas, and the community - there's nothing like it!"

@BETTERBRIDALGROUP
"When you come to National Bridal Market - it's more than just another bridal show. It's community, it's seeing faces you haven't seen in a while, it's networking and connecting with new faces that make you want to come back! It's the fashion, the passion, the teamwork and effort, it's the city of Chicago, it's the celebration and the embracing of culture (St. Patty's Day), it's the mental reset and recharging every bridal store needs and consultants need to go another season! And March's show was all of this and more!"

@FIVESEASONBRIDAL
"Attending the Chicago Bridal Mart has helped our brand grow exponential in a short time frame. The volume of traffic, and marketing opportunities provided by the show have provide a great return on our investment. The staff is organized, professional, and friendly, and help put brands in a position to meet their goals. We will continue to come back twice a year, each year."

@PRINCESS_DALIANA

FEATURED IN

The market that treats you like a world class buyer

Stay entertained throughout your stay. From the legendary Opening Night Party to exhibitor fashion shows, special pop-up events and photo opportunities, there’s always something going on during our shows.

View photo gallery

Opening Night Party

A Chicago experience historically hosted at

Hosting our market at Chicago's landmark Merchandise Mart — a historic 1930 building that's home to major trade and consumer shows — creates a seamless experience with showrooms, events, and amenities all under one iconic roof.

About Our Story

Your bridal journey starts here

The below form is intended for Buyers/ Retailers. If you are interested in exhibiting at the show, click here.

Frequently asked questions

We are an appointment driven show so making appointments beforehand is recommended, but you are able to walk into booths at the show, as well.
Yes, all of our vendors are committed to attend the show all three days.
If you have not attended National Bridal Market Chicago after August 2021, you will need to pre-register online. Once we review your store, we will send your approved buyer badge via email. Onsite registration will be available - please plan to bring the required credentials to the Show if you did not pre-register.